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The ‘Starbucks Principle’ for Real Estate and Why You Should Use It


A few weeks ago, I met with clients to discuss their real estate needs and desires.

“We really want a home in an area that will have long-term appeal,” the couple said. “That’s important to us.”

I nodded. “Let’s go get a Starbucks,” I responded.

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http://blog.rismedia.com/2016/starbucks-principle-real-estate/